How Data Warehousing for Analytics Has Transformed E-Commerce

Organizations that sell products and services online can move data from disparate, often siloed, systems to a target system like Snowflake, BigQuery, Amazon Redshift, or Microsoft Azure for analytics. But how did data warehousing get to this point? And why, despite the evolution of the warehouse, do so many e-commerce companies struggle to move data to this centralized target location? Integrate.io explores data warehouses in the era of e-commerce.