About Airtable
Airtable is an organization tool that integrates with other apps and services for more streamlined business communication. It connects to many of the most popular tools out there - including CRMs, social media applications, and more - and provides templates that allow users to centralize their information and collaborate, edit, and comment in real time.
About Buffer
Buffer is a web and mobile-based platform that allows you to manage all of your company's social media activities from a single place. With Buffer, you can design, schedule, and share content on Instagram, Facebook, LinkedIn, Pinterest, and Twitter — then analyze the results of your campaigns to measure their success and understand how your community is responding to them.
Popular Use Cases
Bring all your Airtable data to Amazon Redshift
Load your Airtable data to Google BigQuery
ETL all your Airtable data to Snowflake
Move your Airtable data to MySQL
Bring all your Buffer data to Amazon Redshift
Load your Buffer data to Google BigQuery
ETL all your Buffer data to Snowflake
Move your Buffer data to MySQL
Airtable's End Points
Airtable Editorial Calendar
Streamline your content creation process - including blogs, emails, and social media posts - push content through your pipelines, and keep your entire team on the same page.
Airtable Product Catalog & Orders
Create a catalog of all the products you have to offer. Build orders for customers, ensure that they’re updated, and integrate this information with your other customer data sources to avoid duplicate data and keep your business organized.
Airtable Project Tracker
Use the project management template to consolidate your work, manage deadlines, and keep your team up-to-date on the status of every relevant business project.
Airtable Sales CRM
Better manage customer relationships, keep your team members focused, and improve your sales process by centralizing all of your important sales information on one easy-to-understand template.
Airtable Advertising Campaigns
Keep track of your advertising campaigns across platforms so that you can spend less time on campaign management and more time on the creative process.
Buffer's End Points
Buffer Social Media Publishing Tools
Buffer's social media publishing tools allow you to tailor and perfect your posts to fit the nuances of each social network your company uses. Use the platform to design drafts of your posts, collaborate with team members, finetune your strategy, and plan the timing of each post for maximum effectiveness — all from a single platform that gives you a bird's-eye view of your content-lineup.
Buffer Customer Interaction Solutions
Buffer's platform enhances business-to-customer interactions by expanding your ability to immediately respond to social media conversations, resolve customer problems, and collaborate with the right team members to create a better, more interactive experience between your audience and brand. With Buffer's shared team inbox, you can interact with customers on a one-on-one basis across all your social media platforms — be it Facebook, Twitter, or Instragam — from a single interface. Buffer also includes 'collision detection' features — that show which team members are viewing a conversation to prevent duplicate responses — and the ability to leave notes for others who might respond to the conversation later.
Buffer Social Media Analytics
Buffer tracks data pertaining to all of your team's social media interactions — then uses this information to create performance reports that will help you improve customer engagement, grow your audience, and boost sales. With data on all of your social media platforms visible from a single, interactive analytics dashboard, everyone on your team has access to the information, metrics, and insights they need. Drill into statistics on individual posts and zoom out for general information. You can also customize reports to show specific team members exactly what they need to see.
