Connect Base CRM to Taboola

These companies automate their data pipelines using Integrate.io

About Base CRM

Base is the industry's first Intelligent Sales Productivity Platform. Unlike legacy cloud CRM and Salesforce Automation systems like Salesforce, Base leverages big data, mobility and real-time computing to help sales teams close more deals faster, while providing sales leaders with unprecedented visibility into the sales pipeline and forecast. With remarkably easy to use yet powerful web and mobile apps, Base is designed for the way people work in today's organizations, allowing users to tap valuable sales and customer data anytime, from any device.

About Taboola

Taboola is a discovery-driven content marketing service for both advertisers and publishers that is designed to offer visitors highly personalized external content while they engage with a publisher’s website. Taboola accomplishes this level of personalization through a predictive analysis engine that looks at a wide range of data points, including demographic data, browsing history, purchase history, etc. Then, it chooses and displays the discovery links that are most likely to engage those visitors, thereby increasing the likelihood of conversion.

Popular Use Cases

Bring all your Base CRM data to Amazon Redshift

Load your Base CRM data to Google BigQuery

ETL all your Base CRM data to Snowflake

Move your Base CRM data to MySQL

Bring all your Taboola data to Amazon Redshift

Load your Taboola data to Google BigQuery

ETL all your Taboola data to Snowflake

Move your Taboola data to MySQL

Taboola's End Points

Taboola Campaigns

Manage the details of one or more of your ad campaigns, including the financial details - such as cost-per-click (CPC), spending limit, and daily cap - and preferred targets for the campaign i.e. publishers, countries, platforms, etc. This ensures that your campaigns are personalized for the audience most likely to engage them.

Taboola Reports

Retrieve performance reports that include advertiser-relevant data - such as CPC, impressions, total clicks, etc. - as well as publisher metrics, like detailed analytics on the revenue that is being generated by a page. This information allows publishers and advertisers to gauge how to best maximize their discovery-based marketing performance.

Taboola Resources

Request resources that can help set up a campaign on Taboola, including the supported regions and region codes, which platforms are supported, and a dictionary that lists all of the terms that can be used when requesting these resources. Then, use this information to customize a campaign that will provide more effective targeting.