About Eloqua
Oracle Eloqua offers a suite of marketing tools to automate the sending of advertisements through email, mobile devices, video, and search engine results pages. The solution promises to increase sales and conversion numbers while helping you understand your customers for improved marketing efforts. Eloqua tracks and analyses customer activity, visitor behavior, opened emails, and other data. It also saves, organizes, and analyzes important information about current and potential clients, such as names, contact information, locations, and purchase history.
About QlikView
As a flexible business intelligence solution, QlikView services over 24,000 organizations around the world. The platform includes easy-to-use BI tools that facilitate the consolidation, searching, and visual analysis of your data for deeper business insights and better decision-making. Perhaps the most popular part of QlikView is the fact that it takes only minutes to learn how to use this highly intuitive platform, which offers an endless variety of querying capabilities without you needing to apply strictly defined structures to your data. Plus, QlikView is neatly packaged in a clean and simple user interface.
Popular Use Cases
Bring all your Eloqua data to Amazon Redshift
Load your Eloqua data to Google BigQuery
ETL all your Eloqua data to Snowflake
Move your Eloqua data to MySQL
Eloqua's End Points
Eloqua Customer Targeting and Segmentation
Marketers can use Eloqua to analyze and measure their customer data, online and offline through multiple channels and sources. Through one interface, you'll gain access to data on customer profiles, user behavior, and marketing campaigns. This allows you to identify potential buyers, determine what triggers purchases, and send real-time responses to customers and users.
Eloqua Marketing and Campaign Management Tools
Eloqua's out-of-the-box design editing tools empower users without HTML or CSS coding experience to build responsive emails, forms, and landing pages. With Eloqua's drag-and-drop interface, it's easy to set up personalized marketing campaigns. Also, a whiteboard feature allows you to map each stage of your marketing campaigns, giving managers the ability to modify steps, add new assets, or pause the campaign.
Eloqua Lead Management Features
Eloqua empowers non-tech-savvy users to pull reports on customer profiles and user behavior records without involving the IT team. Running lead scoring models on contacts is simple, and a listener framework notifies marketers of lead scoring changes as soon as they occur.
Eloqua Insights, Reporting, and Dashboards
Eloqua's marketing measurement tools offer actionable insights into the success of your marketing efforts through high-level overviews and up-close, granular investigations. As an Oracle product, Eloqua's data is compatible with Oracle's business intelligence platform, which organizes data into the reports and dashboards that come standard with the system. You can also set up customized dashboards and reports to suit your needs.
Eloqua Sales Enablement Features
The sales enablement features included with Eloqua integrate the efforts of your sales and marketing teams so they can work together to achieve better results. These features give sales teams granular information on individual leads (like web and social media activity), which allows you to send targeted and closely-tracked emails to leads that fit specific profiles. The sales enablement features also integrate with your CRM, Microsoft Outlook, LinkedIn, PathFactory, Mintigo, and Demandbase data to provide more information on each contact.
QlikView's End Points
QlikView Qlik Sense Data Analytics Platform
QlikView prides itself on being an 'agent of transformation' for businesses and organizations via the 'Qlik Sense' associative data analytics engine and artificial intelligence technologies. Moreover, the solution's multi-cloud architecture gives you the freedom to deploy whatever combination of on-premises, private cloud, or SaaS you want. Scale to the parameters you require with open APIs, data integration features, and flexible governance. QlikView empowers all team members — regardless of their technical skill levels — to participate in making better, data-driven decisions.
QlikView Data Integration
QlikView acquired Attunity to bring enterprise-level data integration and real-time analytics to its customers via a 'DataOps' approach to data integration. The platform automates data streaming, refinement, cataloging, and publishing to offers real-time data that's ready for analytics.
QlikView Embedded Analytics
QlikView's embedded analytics features allow you to seamlessly embed your QlikView analytics content and interactive dashboards within products, websites, portals, and applications. This empowers users and customers to access important information, metrics, and insights without needing to switch to a separate platform.
QlikView Developer Platforms
QlikView's developer platforms provide the tools your developers need to build, extend, and launch customized, data-driven apps and analytics. The solution offers native, cloud analytics development through the Qlik Core platform — which features an associative engine and open source libraries. This empowers developers to create interactive applications that you can deliver at any scale in any cloud-based architecture.
