About Oracle Responsys
Oracle Responsys includes tools that facilitate the design and delivery of engaging communication experiences to consumers. Whether you're communicating with customers through a mobile app or social media platform, Oracle Responsys helps you develop precisely-targeted communications and highly-personalized messages for different audiences, regardless of the communication channel or stage of the customer lifecycle, in near real-time. The platform offers tools for advanced users and non-tech-savvy users alike.
About UserVoice
UserVoice offers product developers a single interface that collects and analyzes customer feedback from a variety of sources. This gives product makers clear, actionable insights into how to improve their offerings. UserVoice eliminates the need to send out surveys, log emails, and search through message boards when trying to understand customer experiences. When a customer reports a complaint or submits an enhancement request through UserVoice, the customer stays in the loop with updates on how their submission is being considered and resolved. This boosts customer engagement and willingness to provide feedback and ideas for product improvement in the future.
Popular Use Cases
Bring all your Oracle Responsys data to Amazon Redshift
Load your Oracle Responsys data to Google BigQuery
ETL all your Oracle Responsys data to Snowflake
Move your Oracle Responsys data to MySQL
Bring all your UserVoice data to Amazon Redshift
Load your UserVoice data to Google BigQuery
ETL all your UserVoice data to Snowflake
Move your UserVoice data to MySQL
Oracle Responsys's End Points
Responsys Building, Personalizing, Sending, and Managing Emails
Use the Responsys editor to dynamically create, design, and personalize emails, and email templates. Then set up targeted email lists and schedule the bulk sending of emails according to your specifications. Create automated email protocols to trigger based on user activities, lead scores, and other circumstances. Responsys also includes tools for inbox delivery assurance, unsubscribe processing, bounce management, email preview, suppression lists, delivery monitoring, spam identification, link validation, and more.
Responsys Online Marketing Tools
Responsys includes tools to create customized landing pages and forms to capture leads for your different marketing campaigns. The tools are designed to help you build landing pages and forms that maximize conversion and collect the qualifying information you need for your sales process or goals. Also, the platform is optimized to assist with the dynamic customization of forms, emails, and landing pages for specific user segments. Responsys' A/B testing features further help to finetune your emails, web forms, and landing pages so you know exactly what works to increase conversion rates. The solution also supports the mobile optimization of emails, landing pages, and forms.
Responsys Search Tracking and Optimization
Responsys offers powerful strategies to monitor keyword and link performance across all major search engines, so you can understand the search ranking and performance of your campaigns. Responsys tools facilitate your SEO efforts by diagnosing page performance issues, so you have the actionable insights you need to improve. The platform integrates with Google AdWords to support these features.
Responsys Lead Management Features
Responsys includes a marketing lead database to save, manage, and analyze your leads and contacts. These tools let you zoom into each marketing interaction between your company and individual prospects with statistics on email clicks, website visits, changes to lead scoring, and data updates. Lead management features also feature tools to ensure data quality, including tools to cleanse, deduplicate, and append your marketing lead database. Segment your lead database into lists for targeting specific types of leads. Filter on characteristics like demographics, behaviors, CRM information, company size, geographic location, and more. Finally, Responsys lets you automatically score, grade, and qualify leads based on different characteristics and behaviors, such as frequency and recency, so you can prioritize leads with the highest prospects for conversion.
Responsys Lead Nurturing
Responsys allows you to develop automated drip marketing campaigns to send specific messages to leads at predetermined intervals based on their behaviors and characteristics. Through Responsys' behavior tracking tools, you'll have access to deep insights on the effects of your campaigns and know how to better nurture your leads.
Responsys Automated Task Creation and CRM Integration
Responsys will send you automated sales alerts in real-time and create marketing and lead communication tasks automatically for you and your team. Also, because the platform syncs its information with your CRM system, you'll never lose track of the most important information, statistics, and marketing tasks you need to keep track of.
Responsys Additional Features
The range of communications, analytics, and integration solutions avalable through Oracle Responsys are nearly endless. The platform's additional features include data import and export tools, integration APIs, workflow automation for team members, mobile campaign optimization tools, ROI and revenue analytics, and SEO keyword analytics. Responsys also includes social media listening tools so you can respond to what leads are saying about your brand on the internet.
UserVoice's End Points
UserVoice Turnkey Install-less Feedback
UserVoice includes a custom-brandable, stand-alone web portal, where your customers can go to provide direct feedback. Users can type in their feedback while receiving auto-suggestions to match their feedback with existing user suggestions. This reduces the chance of feedback duplication and facilitates the surfacing of top ideas. If an issue or enhancement suggestion doesn't exist, users can add a new one. Then, other customers can upvote the suggestion to help you understand the requests to address with the highest priority.
UserVoice In-App Feedback Channel Integration
UserVoice offers cut-and-paste Javascript code that you can insert into your applications and webpages. This embeds a 'Give Feedback' button so users can provide immediate suggestions while they're using your product.
UserVoice Contributor Sidebar
The Contributor Sidebar is a UserVoice web browser extension that customer-facing teams can use to relay the feedback they capture while interacting with customers. Instead of needing to send an email or drop a post-it note off on a manager's desk, sales associates and customer-facing reps can submit feedback and ideas about enhancement requests and areas for product improvements into the UserVoice system. The Contributor Sidebar browser extension also allows sales teams to connect the feedback they send to an actual customer, who will receive email updates on the status of his or her enhancement request. The sidebar also keeps customer-facing teams in the loop on new developments and progress so they can communicate news to the customers they interact with.
UserVoice Metrics on Product Improvement Opportunities
UserVoice analyzes and groups incoming feedback into easy-to-understand product improvement suggestions, so development teams can understand the number of customers requesting the same improvements. Through visual metrics, graphs, and charts, UserVoice presents valuable information, such as the revenue represented by the customers making specific enhancement requests and how many users want those improvements. This empowers development teams to prioritize the most valuable improvement opportunities.